Alter Ego Italy Total Blonde Activator 16.9 Oz Keratage Shampoo plump em' up and add

plump em' up and add moisture and shine

medium and strong holds all in one can

Moisturizing shampoo with 100% organic argan oil

• Deeply reconstructs the internal bonds of hair (94%)

all with the same tool

Alter Ego Italy Total Blonde Activator 16.9 Oz Keratage Shampoo plump em' up and addTotal Blond Activator is a cosmetic oxidizing activator cream enriched with paraben free Hyaluronic Acid for its filling action, eco certified Inca oil and Active Shine Complex for their excellent protecting and illuminating properties. Its specific creamy consistency is ideal for full head lightening. It guarantees maximum scalp comfort and full respect of the hair structure when mixed with Pure Light Cream, mixing ratio 1: 2. Its special soft and